Georgia in Luxury: Ferrari, Bentley, and Maybach are Being Bought at Record Rates

The growth has also affected other brands

In 2025, interest in luxury cars in Georgia has increased dramatically — registration statistics showed a noticeable jump for most premium brands. The number of Ferraris increased from 40 to 59 cars, Lamborghinis — from 27 to 53, and rare McLarens now number 4 copies against 2 a year earlier.

The growth has also affected other brands: Rolls-Royce added from 16 to 28 cars, Mercedes Maybach — from 73 to 104, Bentley — from 26 to 50. Porsche's dynamics turned out to be ambiguous: the number of 911s decreased to 88, while Taycan slightly increased — to 58 cars. The number of Land Rovers also increased significantly — up to 1,568 cars, and Aston Martin reached 9 units.

In total, 171,787 new cars were registered in the country in a year, which is 13% more than in 2024. At the same time, the statistics take into account only the initial registration: Georgia remains a major transit hub through which cars are massively re-exported to other countries, especially in Central Asia.

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