Pizza Hut continues its active development in Georgia and is preparing to expand its network as early as 2026. One of the world's most recognizable pizza brands, founded in 1958 in the United States, today operates in more than 110 countries and has about 20,000 restaurants, remaining one of the largest players in the market.
In Georgia, the chain is gradually strengthening its position: there are currently 5 restaurants, 4 of which are located in Tbilisi and one in Batumi. The immediate plans include the opening of 2 more locations, which will allow the brand to strengthen its presence and reach the audience.
The company is focusing on the premium segment, offering products at a price of 20 to 40 GEL. The key advantages remain the same quality standards, proprietary recipes and the use of European ingredients - supplies come from Denmark, Poland and Ireland. This approach allows the brand to maintain a stable taste and customer trust in a competitive market.